#Tips

Welcome to the Adsvanced handout.

Here you can find everything you need to stay up-to-date in the world of advertising.

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TikTok Ads
Meta
We launch our first Facebook Ads campaign together.
What does a campaign consist of A campaign consists of three main components: Campaign Goals Adset Creative Campaign...
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TikTok
5 key aspects of TikTok Ads
To do advertising on TikTok there are some must-haves that you need to follow. I tell you about them...
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Meta
Black Friday: what will perform best on Facebook Ads
Whenever we approach a major event such as the BF and CM, it would be optimal to keep track of all the...
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Google
How Google's algorithm works and what you need to know
In this article we will see what Ad Rank is, how it works, and how to leverage it to become the top result....
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Meta
How to choose between CBO vs ABO on Facebook Ads
In previous articles we have seen how a campaign is structured and its levels: Campaign, in which we...
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Meta
Campaign Structure: Facebook's Structure For Scale
We have seen together that to do advertising you need to structure a Sales Funnel, which is an entire...
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Google
How to structure campaigns on Google Ads
In this article we will look in detail at what the three campaign levels are. Structure of campaigns As...
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Meta
What to know to get started with Facebook Ads
Before we start Before we start any marketing efforts (especially advertising) on Facebook, Instagram,...
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Meta
How the Facebook Algorithm and auction system works
When you do advertising through Facebook, Instagram or TikTok, you do it by buying each individual user’s...
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